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"Do not think about success, or whether anyone will like what you're doing. Follow your own creative process and be true to it."
-Robyn Renzi
Founder, Me and Ro
Interviewed by Viki Lareau

The Complete Idiot's Guide to Selling Your Crafts

Available June 2010 ~ Click here for release notification

Part of the no-nonsense Complete Idiot's Guide series, this book is for the craft-selling newbie who's not ready to jump full-throttle into a serious business.

We'll explore how you can sell crafts casually on the side as a way to recoup some of your crafting expenses, while still staying organized, tax compliant, and ready to get more serious one day -- if you decide to.

Here's an initial peek at what we'll cover:

Part 1: First Things First

  • Chapter 1 ~ Are You Really Ready?
  • Chapter 2 ~ Exploring the Indie Craft Marketplace
  • Chapter 3 ~ The Bare Necessities of Selling  

Part 2: Getting Started as a Casual Seller

  • Chapter 4 ~ Creating and Managing Inventory
  • Chapter 5 ~ Pricing it Out       
  • Chapter 6 ~ Creating an Identity
  • Chapter 7 ~ Developing Business Policies and Practices
  • Chapter 8 ~ Promotion for the Casual Seller  

Part 3: Sales Venues for the Casual Seller and Beyond

  • Chapter 9 ~ Online Shopping Sites
  • Chapter 10 ~ Online Auction Sites
  • Chapter 11 ~ Trunk Shows and Sales Parties

Part 4: Transitioning Into a More Active Seller

  • Chapter 12 ~ Becoming More Businesslike
  • Chapter 13 ~ Staying Legal
  • Chapter 14 ~ Growing Your Assets
  • Chapter 15 ~ Promotion for the More Active Seller

Part 5: Sales Venues for the More Active Seller

  • Chapter 16 ~ Selling on Your Own Web Site
  • Chapter 17 ~ Selling at Craft Shows
  • Chapter 18 ~ Selling Wholesale (includes alternatives, such as consignment, drop shipping, and co-ops)

Appendix A: Sample Business Policies and Practices
Appendix B: Resources (includes books and online resources)

~~~~~~~

The Complete Idiot's Guide to Selling Your Crafts by Chris Franchetti Michaels is scheduled for release in 2010.